Ad Tech Ecosystem: Appodeal

Qualifications

There are no stated qualifications for working with Appodeal. If you want to use the platform, sign up on the website.

Benefits for Publishers

Publishers who use Appodeal gain access to a variety of solutions and benefits that can help them launch successful mobile apps. 

The first benefit is that Appodeal is simple to integrate, which makes it easy to quickly reach over 70 demand sources in an auction. In-app bidding and bid automation help publishers automatically optimize their campaigns to yield the best possible results while minimizing workload. 

User segmentation and other business intelligence tools equip publishers with the ability to create powerful audience groups within a single, easy-to-use dashboard. 

Other tools include A/B testing, direct deal functionality, cross-promotion, and instant payout abilities. These tools and benefits are a part of what makes Appodeal a leading app development service provider.