Ad Tech Ecosystem: Piwik Pro

Qualifications

Piwik Pro is accessible to all publishers. The free version allows you to get an idea of how the suite works. When you’re ready to upgrade, you can request a demo where you’ll learn about the benefits of some of Piwik Pro’s premium tools that help publishers stay compliant with privacy regulations and improve ethical data-capturing processes.

Benefits for Publishers

Publishers who use Piwik Pro report a high degree of satisfaction with the platform’s dedication to customer support. The support team at Piwik Pro helps publishers with onboarding and setup, integration, software training, and customizations. This human approach to support has helped the company establish a solid reputation among users. 

With regard to the tools available to publishers, Piwik Pro’s analytics suite includes features that allow publishers to harvest insights about user behavior across devices without sacrificing their privacy. 

The technology is advanced and provides access to real-time information with minimal obstacles and delays. Finally, the reporting tools are simple to use and provide all the visualization capabilities you need to tell a compelling story. 

Other benefits publishers access in Piwik Pro include tag management, streamlined consumer data management, and reliable consent management, all in one central tool.