Ad Tech Ecosystem: AdUp Technology

Qualifications

There are no preliminary qualifications for working with AdUp Technology. You can register for an account on the website to get started.

Benefits for Publishers

AdUp Technology toes the line between content creation and advertising with compelling native advertising solutions that increase engagement and visitor experience, thereby improving performance metrics, increasing inventory value, and improving overall revenue.

The company makes it easy to get started with the AdUps Ads tool. Once you’ve signed up, you can add your pages, create ad units, and select layouts in the Layout Wizzard. Once you’ve completed the installation process, the solution is self-sufficient.

The tool calculates the maximum CPC bids combined with the highest click probability to improve overall ad performance and CPM.

The company provides self-serve options and it has a wide range of support resources for both advertisers and publishers.