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Ad Tech Ecosystem: Fluct
What is Fluct?
Fluct is a leading Japanese advertising solution designed to offer robust support for monetizing various types of digital traffic.
All About Fluct
Qualifications
Fluct has a simple screening process. Provided the publisher follows the company’s publisher guidelines, all they have to do is submit an application through the platform’s website.
Upon receiving the submission, Fluct will approve the application and send an email to confirm its validity.
Benefits for Publishers
Fluct is focused on brand safety. It has a number of features in place to ensure the ads delivered on your site are safe, and that the advertisers who purchase your inventory have a limited risk of reputational damage.
The company has one of the highest numbers of DSP connections in the market and offers a wide range of devices, formats, and delivery options. With the platform’s dynamic price automation feature, an algorithm scans insights gleaned from a large network of global DSPs to decide on the optimal floor price.
Fluct Reviews
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Although Fluct does not have reviews on G2, TrustRadius, or any other online review platform, they are considered to be Japan’s largest and most trusted SSP.
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