Ad Tech Ecosystem: MGID

Qualifications

To sign up for an MGID account, publishers must have a minimum of 50,000 unique monthly visitors. 

If your business meets the requirements, you can sign up directly on the website, or reach out to a representative for details about plans and pricing.

Benefits for Publishers

Publishers who use MGID benefit from a suite of sophisticated tech tools that are designed to drive revenue and improve efficiency. Using these tools, publishers and advertisers can craft highly-targeted native ads that boost user experience and engagement.

MGID helps publishers retain control over their editorial voice to ensure the best possible ad viewing experience for their users. This helps them build trust with readers and enhances their ability to deliver engaged traffic to advertisers. 

Using a robust suite of analytics and intelligence tools, publishers can provide advanced targeting capabilities to their advertisers. This includes a retargeting function as well as the ability to reach audiences at all stages of the customer journey.

Finally, MGID is compatible with more than just native advertisements. Using the platform, publishers can optimize video and display ads as well to increase overall yield.