IN-APP ADVERTISING
PREMIUM MOBILE ENGAGEMENT AT SCALE
Drive meaningful engagement with users, and combine the power of interactivity with premium publisher reach.
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CUSTOM INTERACTIVE FORMATS
PLAYABLE WITH VIDEO
Transform your brand into an immersive game experience.
- Custom-built interactive units that drive deep engagement
- Multiple game formats including puzzles, matching games, and character interactions
- Average 8% engagement rate with 4% CTR
- Backed by 500M+ monthly impressions

3D CUBE
Multi-faceted brand storytelling.
- Showcase multiple products or features in an interactive 3D space
- Users swipe through different branded experiences
- 6% average engagement with 5% CTR
- Perfect for highlighting product lines or character collections

VIDEO CAROUSEL
Rich video storytelling in a swipeable format.
- House multiple videos in one premium placement
- Ideal for trailers, product demos, and character introductions
- 3.5% engagement benchmark
- Recommended video lengths: :06 and :15 seconds

REWARDED VIDEO
Create positive brand experiences.
- Full-screen video that rewards users with in-game benefits
- Perfect value exchange between brand and user
- 75% viewability benchmark
- Builds genuine brand affinity through value delivery

CUSTOM GAME INTEGRATIONS
Deep brand immersion through playable experiences.
Our in-house studio creates custom branded mini-games that seamlessly integrate your brand into the gaming experience. Some examples include:
- Sky Skater: Customizable platform with brand integration options
- Treasure Hunt: Interactive seek-and-find with branded elements
- Soccer: Sports-themed engagement with brand touchpoints

AN ECOSYSTEM BUILT ON TRUST
AND VALUE FOR ADVERTISERS
The Playwire ecosystem offers curated inventory and a vetted list of premium publishers with deeply engaged audiences.

Trusted by the world's
Top Advertisers







MAKE YOUR MOVE
Ready to level up your in-app advertising strategy? Learn how to bring your brand into premium app environments.