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The Ultimate Video Advertising Resource Center
Everything There is to Know About Video Ads
The Unexpected Benefits For Publishers When Adding Video
Learn some of the unexpected benefits as a result of digital video advertising.
What Are the Benefits and Challenges of Video Ads?
Use this article to examine the benefits and challenges of video ads for publishers.
7 Benefits of a Video Advertising Platform
Learn the 7 key benefits of using a video advertising platform instead of a DIY approach.
Why Video Advertising Works
Let the Playwire team walk you through why video ads are so effective and how publishers can take advantage of them to bring in more revenue.
The 8 Best Video Advertising Platforms in 2024
ARTICLE
Navigating video advertising can be a challenge, but the rewards in revenue make it a worthy investment for many publishers. To help you with your video advertising monetization, here are 8 of the best video advertising platforms.
Standard Video
DESKTOP | MOBILE
Video ads are usually dynamically injected into your site or existing video content, with a variety of placement options for desktop and mobile. Display ads should backfill in absence of video demand.
Common placements: Corner, In-article, Sidebar
Rewarded Video
DESKTOP | MOBILE
Rewarded video gives your users a reward, or incentive (defined by you), for spending time watching a full-screen video ad. Users are prompted with the choice to watch the ad to unlock content or reward. Dynamically inserted based on your custom event triggers.
It’s simple: you’ll get lots of emails from vendors making promises they can’t keep, but it’s what goes on behind the scenes that counts. And Playwire puts in the work behind the scenes that drives higher ad revenue for us.
2x
Doubled ad revenue after switching to Playwire.
7x
Direct sales drive 7x higher CPMs than indirect.
12x
Video units drive 12x higher CPMs than display.
21x
Flex leaderboard drives 21x higher CPMs than display.
5 Video Advertising Techniques Publishers Should be Using
Inside look at the video ad techniques every publisher should be using.
5 Mobile App Video Advertising Tips
Mobile app video advertising is the best way to cash on your App's success. Learn the best tips for in-app video ads, and how to get started using them.