Bottom Rail
One of our highest performing adhesive units.
About the Ad Unit
Sticks to the bottom of the user’s screen, centered, while they scroll through a page. Unit is dynamically injected into your site, in the proper spot, by our script.
Available sizes: 320x50, 728x90, 970x90, 320x100
Available on:
Technical Details
Integration
Tagless, this unit is dynamically injected into your site by our script.
Available Sizes
Ad unit is available in 320x50, 728x90, 970x90 and 320x100 formats.
Adhesive
This is one of our most popular adhesive units, great for visibility and RPMs and viewability.
Adhesive Unit Guidance
Navigational Elements
It is critical to keep ads far enough away from navigational elements to avoid inadvertent clicks which can cause issues with demand sources. Our dynamic placement ensures this is done correctly.
Plenty of Space
Make sure you aren't being too aggressive in overlapping content and affecting readability or usability of the page. Our dynamic placement ensures this is done correctly.
Keep In-View
Be conscious of calling sticky units out of the viewport of the browser window, which will result in a hit to viewability.
More display ad unit Resources
Ad Layout Best Practices
Learn all of the best practices that will help maximize ad unit performance.
Avoiding Ad Clutter
Learn how to manage ad clutter and find the right ad density for your website.
Using Sticky or Adhesive Ads
Learn more about the benefits of including adhesive ads in your ad unit strategy.
AMPLIFY YOUR AD REVENUE
Accelerate your business and uncomplicate your ad tech stack, because you deserve a partner and a platform that demands more for you.