Level Up Your Gaming Reach

Playwire's premium gaming ecosystem connects your brand with the world's most engaged gaming communities across every platform, device, and play style. No grinding required, just results.

Get Started

Header-Feb-06-2025-09-52-16-5929-PM

Command the Gaming Universe at Scale

Reach 74M+ monthly active gamers

Our gaming ecosystem of best-in-class publishers delivers:

  • 74M+ total US gaming reach
  • 302 index against Men 18-24
  • 339 index against Men 25-34
  • Premium contexts across PC, console, mobile, and metaverse gaming
Reach 74M+ (1)
Letterboxd
Bulbapedia
Android Authority
Crunchyroll
Brick Fanatics
Univision
Philo
LCPDFR.com

Start with Multi-Platform at scale

The Flex Suite

Premium Creative That Performs

Target gamers with custom high-impact creative formats at scale:

  • Flex Video: Large-format sticky video
  • Flex Skin: Premium takeover units
  • Flex Rail: Expandable mobile canvas
  • Make any unit a roadblock with 100% SOV

Explore the Flex Suite

The Flex Suite

Enter the Multiverse

Where Gaming Meets Innovation

Connect with gamers on their terms across today's hottest platforms:

  • Minecraft: Exclusive rewarded video integration with 100% viewability
  • PC Gaming: Targeted video across premium titles like GTA, Elden Ring, and Baldur's Gate
  • Mobile Gaming: Access to 1700+ apps with 1B+ collective downloads
Enter The Multiverse

Premium Video Solutions

Engagement That Performs

Reach gamers with high-impact video experiences:

  • In-Game Video: Native integration into gameplay moments
  • Rewarded Video: Value exchange that players actually want
  • Targeted Video: Precision targeting across gaming contexts
Premium Video Solutions

Then add in Strategic Campaign Elements

Custom Gaming Experiences

Level Up Your Integration

Create deeper connections with gaming audiences:

  • Branded Games: Award-winning custom experiences (like Lunchables City Slam with 500K MAU)
  • Custom Integrations: Seamless brand presence in existing games
  • UGC Campaigns: Amplify through community-driven content
Custom Gaming Experiences

Advanced Targeting

Find Your Perfect Player

Precision targeting across multiple dimensions:

  • Game Genre: Target by specific game types and styles
  • Platform: Reach players on their preferred gaming device
  • Demographics: Connect with specific age groups and audiences
  • Performance: Target based on engagement levels
  • Time Spent: Reach players during key gaming moments
Advanced Targeting

Why Choose Playwire for Gaming?

Unmatched Gaming Reach

Scale Meets Precision

  • Complete gaming ecosystem coverage
  • Premium gaming contexts that deliver results
  • Brand-safe, highly viewable inventory
  • Access to elusive Gen Z and Millennial gamers

Innovation That Drives Results

Game-Changing Performance

  • Award-winning gaming experiences
  • First-party data targeting capabilities
  • Real-time optimization across platforms
  • Premium direct sales opportunities

Gaming Expertise You'll Love

We Live and Breathe Gaming

  • Deep gaming industry knowledge from more than 17 years of experience
  • Custom solution design for your unique needs
  • Dedicated support from gaming marketing experts

Trusted by the World's
top advertisers

McDonalds
Nissan
American Eagle
Playstation
Subway
Netflix
P&G
Alienware
Hulu

Leave Traditional Advertising Behind

Ready to break through? Let's talk about how we can power up your message across premium gaming publishers that matter.

Get Started