Level Up Your Gaming Reach
Playwire's premium gaming ecosystem connects your brand with the world's most engaged gaming communities across every platform, device, and play style. No grinding required, just results.

Command the Gaming Universe at Scale
Reach 74M+ monthly active gamers
Our gaming ecosystem of best-in-class publishers delivers:
- 74M+ total US gaming reach
- 302 index against Men 18-24
- 339 index against Men 25-34
- Premium contexts across PC, console, mobile, and metaverse gaming
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Start with Multi-Platform at scale
The Flex Suite
Premium Creative That Performs
Target gamers with custom high-impact creative formats at scale:
- Flex Video: Large-format sticky video
- Flex Skin: Premium takeover units
- Flex Rail: Expandable mobile canvas
- Make any unit a roadblock with 100% SOV

Enter the Multiverse
Where Gaming Meets Innovation
Connect with gamers on their terms across today's hottest platforms:
- Minecraft: Exclusive rewarded video integration with 100% viewability
- PC Gaming: Targeted video across premium titles like GTA, Elden Ring, and Baldur's Gate
- Mobile Gaming: Access to 1700+ apps with 1B+ collective downloads

Premium Video Solutions
Engagement That Performs
Reach gamers with high-impact video experiences:
- In-Game Video: Native integration into gameplay moments
- Rewarded Video: Value exchange that players actually want
- Targeted Video: Precision targeting across gaming contexts

Then add in Strategic Campaign Elements
Custom Gaming Experiences
Level Up Your Integration
Create deeper connections with gaming audiences:
- Branded Games: Award-winning custom experiences (like Lunchables City Slam with 500K MAU)
- Custom Integrations: Seamless brand presence in existing games
- UGC Campaigns: Amplify through community-driven content

Advanced Targeting
Find Your Perfect Player
Precision targeting across multiple dimensions:
- Game Genre: Target by specific game types and styles
- Platform: Reach players on their preferred gaming device
- Demographics: Connect with specific age groups and audiences
- Performance: Target based on engagement levels
- Time Spent: Reach players during key gaming moments

Why Choose Playwire for Gaming?
Unmatched Gaming Reach
Scale Meets Precision
- Complete gaming ecosystem coverage
- Premium gaming contexts that deliver results
- Brand-safe, highly viewable inventory
- Access to elusive Gen Z and Millennial gamers
Innovation That Drives Results
Game-Changing Performance
- Award-winning gaming experiences
- First-party data targeting capabilities
- Real-time optimization across platforms
- Premium direct sales opportunities
Gaming Expertise You'll Love
We Live and Breathe Gaming
- Deep gaming industry knowledge from more than 17 years of experience
- Custom solution design for your unique needs
- Dedicated support from gaming marketing experts
Trusted by the World's
top advertisers







Leave Traditional Advertising Behind
Ready to break through? Let's talk about how we can power up your message across premium gaming publishers that matter.