New York, NY, February 18, 2020 — Playwire, a global revenue amplification company specializing in maximizing returns for publishers and content creators, announced today that it has been admitted into the prestigious Google Certified Publishing Partner (GCPP) program. Only two companies have been awarded this recognition in North America this year. It solidifies Playwire as a leading authority in supporting web publishers with Google’s suite of tools: Google AdSense, Google Ad Manager, and Google AdMob.
According to Google, Certified Publishing Partners such as Playwire offer expert solutions to their publishers, such as full-service ad operations, implementations and testing, and mobile, web, app, UX and responsive design development. Additional benefits include content moderation tools, platform and monetization solutions for video, customization of ads, and assistance with user acquisition and user re-engagement.
The GCPP badge signifies to publishers, advertisers and the digital realm that they are engaging with a company that has been carefully vetted by Google. Additionally, a company that has passed product certification exams, and has established a successful track record of helping publishers succeed in maximizing revenue.
“The Playwire team has worked diligently with the mentality of ‘publishers first’ since our company started in 2007. To add the GCPP status and badge to our list of qualifications is a true validation of that effort,” said Jayson Dubin, Founder and CEO of Playwire.
Playwire is a global revenue amplification company specializing in maximizing returns for publishers and content creators. Pioneering with its Complete Monetization Platform, Playwire is able to provide an all-inclusive solution to manage every aspect of the ad ecosystem for digital publishers through machine learning technology, dubbed Revenue IntelligenceTM. Named a Google Certified Publishing Partner in 2020, Playwire manages over 450 websites, serving six billion video and display ads, and streaming one billion minutes of video each month. Exclusivity with its partners allows Playwire to provide all of its digital advertising services through one channel. Headquartered in Deerfield Beach, Florida, Playwire has a global reach with business operations and satellite offices spanning from San Francisco to London. For more information, please visit https://www.playwire.com and on LinkedIn at www.linkedin.com/company/playwire.