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Skyscraper Ad Unit
One of our most high volume options for web display ads.
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Integration
Integration is done with standard ad tags to note where you want it on the page.
Available Sizes
Ad unit is available in 160x600 and 300x600 formats.
High Volume
This is one of the most common programmatic ad units, thus there is a large supply.
Navigational Elements
It is critical to keep ads far enough away from navigational elements to avoid inadvertent clicks which can cause issues with demand sources.
Plenty of Padding
You need to have proper padding around each ad unit for much the same reason you need to keep ads away from navigation elements.
Scroll Considerations
You want to place ads like this above the fold, but not too high on the page (to avoid a user scrolling away too quickly).
Ad Layout Best Practices
Learn all of the best practices that will help maximize ad unit performance.
Avoiding Ad Clutter
Learn how to manage ad clutter and find the right ad density for your website.
Using Sticky or Adhesive Ads
Learn more about the benefits of including adhesive ads in your ad unit strategy.