Ad Layout Recommendations: Gaming Websites

Learn how to structure your ad units on gaming websites.

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Anatomy of a Gaming Site

Web-based games offer incredible opportunities for monetization. Games uniquely offer users eyeballs for extended periods of time and are great for offering high-viewability ads.

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Common Gaming Page Layouts

Get recommendations for all of the most common page layouts on gaming websites. Dig into each page type to get customized recommendations for conservative, moderate, or more aggressive ad layout options. 

Listing Pages

Gaming sites employ listing page layouts in various ways:

  • Home pages are typically a listing of popular or featured games
  • Search results are often displayed in a listing layout
  • Category listings are also very common

Listing Page Recommendations

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Game Pages

The bread and butter of gaming sites are the games themselves. Learn how to structure ads on pages where game-play is happening.

Game Page Recommendations

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Other Page Types

Occasionally, gaming sites will also make use of some of these more unique or specific-use type of pages:

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